My Story

Hi! I'm Tiffany Onyeyiriuche, a Nigerian American experiential producer based in Los Angeles with a deep love for storytelling, community, and cultural connection.

I currently work as a Global Experiential Event Producer at Riot Games, where I lead production on fan activations, brand partnerships, influencer programming, and community events across multiple continents. My work has taken me from esports championships in Chengdu to fan fest activations across North America and Europe to brand activations for Jordan Brand during NBA All-Star Weekend. Before Riot, I built my foundation at Disney, Paramount, and Nickelodeon, and spent several years producing community events and partnership activations with Naija Nation, a collective I co-founded to connect Nigerians throughout the diaspora through live culture.

I also speak, mentor, and teach. I created an event industry guidebook as a free resource for professionals trying to break into events or figure out their next move. I care about making the industry more navigable for people who don't have a clear path in.

What matters most to me isn't the size of the production but the intention behind it. I care about how people feel when they show up and what they carry with them when they leave. I approach every project with care, curiosity, and a commitment to doing it well — not just for the client, but for the audience it's meant to serve.